Segment statistics is accessible for each segment by clicking on the button as shown in the screenshot below.
Segments statistics allows you to capture the audience dynamics by day and differentiate the data by Opt-In, Opt-Out, Delta functions.
You can compare audience in size with other segments under the same category.
Audience by Source displays audience composition by sources : Smart Segment Builder, Segment Bu…
Ad Serving and Tracking Data Segment Builder empowers you to collect the data from all user actions: impressions, clicks, events and tracking points.
|For Agencies||For Publishers|
|Agencies can enhance the retargeting possibilities or use their own data from one campaign in other campaigns.||Publishers can use Adfor…|